See Into the Future and Compete in This Changing World

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Self-Guided Workshop

World-renowned futurist shows you how to identify future trends and help your business prosper in a constantly changing world.


About This Workshop

Edie Weiner - See Into the Future and Compete in This Changing World

Based on the global best seller, FutureThink: How to Think Clearly in a Time of Change — This workshop will prepare your mind to accept the signals of change. Only then can you grow your business the way you would like it to be. The prevalence in business today of knee-jerk cliches and management fads has caused many people to overlook the basics of good thinking. The future can be grasped only when you combine objective information about change with clear-eyed thinking. This workshop will enable you to do just that!

Creating Your Own Circle: If you'd like to create your own private small group for your organization, colleagues or friends, please email as at help@cojourneo.com and we'll be happy to help you coordinate.

Who should take this workshop?

Entrepreneurs, founders, CEOs, aspiring leaders

What is the recommended time commitment for this workshop?

1 hour per session + 1 hour for office hours

Instructor

Edie Weiner

Edie Weiner

Speaker

Edie Weiner is president of Weiner, Edrich, Brown, Inc., a leading futurist consulting group. Formed in 1977, WEB has served over 400 clients (corporate, academic, government) in identifying opportunities in the areas of marketing, product development, strategic planning, investments, human resources and public affairs. Clients have ranged from the U.S. Congress to many of the Fortune 500. She is acknowledged as one of the most influential practitioners of social, technological, political and economic intelligence-gathering.

At 29, Ms. Weiner was the youngest outside woman ever elected to a corporate board. She has been a guest lecturer at Wharton, Harvard, The U.S. Army War College, and a number of other universities. Her articles have appeared in numerous publications, including The Harvard Business Review, The Futurist, and The Wall Street Journal. She has co-authored four books with her partner Arnold Brown: Supermanaging (McGraw-Hill 1984), Office Biology (MasterMedia 1993), Insider’s Guide to the Future (Bottom Line, 1997), and FutureThink (Prentice Hall, 2006). She has keynoted over 300 conferences.

Throughout the 1990s, she founded and chaired the Esteem Teams, an innovative program in which dozens of inner city, at risk girls were mentored by executive women.

She serves on numerous Boards and Advisory Boards, including the US Comptroller General’s Advisory Board, Women’s Leadership Exchange, and The SyFy Channel. In the past, she has been on the Board or Advisory Board of the José Limón Dance Foundation (Chair), UNUM Corporation, First Unum Corp., CompUSA, the Fashion Group International, ThinkQuest New York City (Chair), Boardroom Inc., Independent Agents & Brokers of New York, and the Women’s Forum. Ms. Weiner is a member of the Women’s Forum, a co-founder of the Belizean Grove, the first recipient of the Fashion Group International’s Entrepreneur of the Year Award (1998), NOW New York’s 2011 Woman of Power and Influence Award, and The World Future Society’s 2011 Lifetime Achievement Award.

Sessions

  • 1

    Alien Eyes Part 1

    If you train yourself to look at your customers, your product, your services, with "Alien Eyes," you'll change your focus so you don't miss what's in the background. For example, if you are Toys 'R Us and think kids are your target, you need to look into the background -- the senior adults who are spending big bucks on their grandkids.

  • 2

    Alien Eyes Part 2

    This session will continue our examination of how to see things from a fresh reality. I will guide you in exercises that your team can perform to test whether an assumption is really the rule or a large exception to the rule.

  • 3

    The Right of Way

    The early railroads could have owned the future of communication but failed to see the value their right-of-way that was used by telegraph companies and the postal service. Businesses that succeed today make money from their "right-of-way."

  • 4

    Relationship Marketing

    All relationships have one thing in common: There is a cost to leaving them. The successful business discovers the "barrier exit" that keeps a customer from leaving you, and makes it a win-win for company and customer.